If you didn't know, my Mexican heritage means a lot to me. Born and raised in Mexico, I know firsthand how hard it was for me to learn English when we moved to the United States. When Jazmin from ¡Leí Leí! asked me if i could review an app they were developing specifically for Hispanic children and their parents, I was totally like, for sure!
¡Leí Leí! (translates to "I Can Read I Can Read!) is an educational tool that helps Mexican-American children gain bilingual literacy skills and supports their cultural identity through their cute little characters that both speak and look like them.
Kickstarter campaign going on right now to fund their first appisode and it's ending pretty soon, so I encourage you to spend a few minutes learning what it's about:
As a whole, the Hispanic population is an under-served minority group that is growing very rapidly. ¡Leí Leí! connects with first-generation Mexican American children, ages 3–5, before they enter school, to give them a curriculum that reinforces their early Spanish literacy while introducing English. It is important that these children gain proficiency in their native language, as these skills facilitate their English comprehension and literacy.
But not everyone has that advantage.
Living in Houston, the third largest Mexican populated city in the United States*, I know that ¡Leí Leí! would be very beneficial to every Mexican kid before they enter pre-K or Kindergarten as most of them grow up with only Spanish-speaking parents.
But it's not just geared for the children. It's not just a mindless game they play when you hand them that tablet or phone.
It's also a tool that can be used for parents to help them learn right along with their children.
To give you an idea of what ¡Leí Leí! is, they've helped by simulating it on a smart phone:
Twitter and Facebook and Instagram (tons of behind the scenes--you know i love it!) and by donating to their Kickstarter page to keep this going forward.
Have a great week guys!
*Taken from HoustonTx.gov page